PACKAGING marketing tool


PACKAGING marketing tool

Study of the graphic line of a packaging

The packaging of a product is to be regarded as a sartorial dress. It has the task of fully exaltare the “corp” that contains it.

The study of a pack’s graphic line is designed to identify it and provide valuable information on its characteristics.

The packaging will represent the product in all the characteristics characterising it and will enhance the prospects for the sale of the product itself.


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